Some Things Your Car Dealer Should Tell You
Some of the resources for people considering purchasing a car still warn us that there are Things Your Car Dealer Won't Tell You.
- Expensive add-on options
- the old "trade-in trick"
- Make sure you are armed and educated
- how many times they go back and forth to their manager
- question extended warranties
- ads that promise amazing trade-in value for your clunker
- Asking you to step inside to their office
- Looking to get a great price with minimal haggling
- How do you negotiate the best price with no hidden fees
- Wow, that car is advertised at the unbelievable price
These things are often present because of the erroneous idea that techniques which contain deception and exert pressure are necessary to close the deal. Searching for evidence that the person presenting the car to you is an automotive consultant who desires the best solution for your automotive and transportation needs may be the best preparation for auto purchase. The sales person who is being efficient in solving your problem will move through these four steps and not waste time with "tricks" which might loose the deal you agree meets your needs.
1. Build a relationship with your customer.
2. Build confidence in the price
3. Decision Makers must be present
4. Exact vehicle selection
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